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Boosting Performance with Video: How Training Videos Drive Success in the Workplace

Training videos are an effective tool for teaching new skills and knowledge to employees, students, or anyone who needs to learn a new task. The production of a training video involves careful planning, scripting, filming, and editing to ensure that the final product is engaging and informative.


The production of a training video requires careful planning, attention to detail, and a focus on delivering a clear and engaging learning experience.

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Training video production 

Training video:

A video that provides training on specific skills or procedures related to a particular job or industry.

Tutorial video:

A video that demonstrates step-by-step how to perform a particular task or skill.

Instructional video:

A video that provides detailed instructions on a particular task or process.

Explainer video:

A video that explains a product, service, or concept in a clear and concise manner.

Educational video:

A video designed for teaching and learning purposes, often used in classrooms or for professional training.

Safety video:

A video that emphasizes safety rules and practices in the workplace, often used for employee training.

Orientation video:

A video that provides an overview of a particular work environment, often used for new employee training.

Compliance video:

A video that explains laws, regulations, and policies that employees must follow, often used for corporate training.

Onboarding video:

A video that helps new employees understand the company culture, policies, and procedures.

Demonstration video:

A video that demonstrates how to use a product or service.

Product training video:

A video that teaches employees how to use or sell a specific product.

Soft skills training video:

A video that teaches employees skills such as communication, teamwork, and leadership.

Process video:

A video that explains a particular process or workflow.

Case study video:

A video that showcases real-life examples of successful business practices or strategies.

Interactive video:

A video that allows viewers to engage with the content and make decisions, often used for training purposes.


How to make a great E-learning  Video

To start, it's important to identify the learning objectives of the video and the target audience. This will guide the development of the script and help to determine the tone and style of the video.

Once the script is written, the next step is to plan the filming. This includes selecting a location, setting up the lighting and sound, and selecting the camera angles and shots that will best illustrate the content. It's also important to consider any props or visuals that will be used to enhance the learning experience.

During filming, it's important to capture multiple takes to ensure that there is enough footage to work with during the editing process. The footage can then be edited together to create a polished final product.

During editing, it's important to pay attention to pacing, flow, and overall clarity of the video. Adding music, sound effects, and animations can also help to enhance the learning experience.

When the video is complete, it's important to test it with a sample audience to ensure that the learning objectives have been met and that the video is engaging and effective. Finally, the video can be distributed to the target audience, either through a learning management system or other platform.

The production of a training video requires careful planning, attention to detail, and a focus on delivering a clear and engaging learning experience.

Overall, training videos are a versatile tool that can be used by anyone who needs to learn or teach new information or skills, regardless of their industry or background.

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Online training can be used by a wide range of individuals and organizations, including:

Businesses: Companies can use training videos to onboard new employees, teach new skills, and provide ongoing training and development to their staff.

Educational institutions: Schools and universities can use training videos to supplement classroom instruction, provide additional resources to students, and train faculty and staff.

Non-profit organizations: Non-profit organizations can use training videos to educate their volunteers, staff, and other stakeholders about their mission and how to achieve it.

Government agencies: Government agencies can use training videos to train employees on policies and procedures, as well as to educate the public on topics such as health and safety.

Healthcare organizations: Healthcare organizations can use training videos to train staff on best practices for patient care, as well as to educate patients on topics such as managing chronic conditions.

Individuals: Individuals can use training videos to learn new skills or hobbies, such as cooking, photography, or fitness.

The Rise of Microlearning: Short Training Videos are Changing the Game

Here are some frequently asked questions (FAQs) about training videos:


What is a training video?

A training video is a video that is designed to teach or instruct a viewer on a particular topic or skill. These videos can be used in a variety of settings, such as schools, businesses, and healthcare organizations


What are the benefits of using training videos?

Using training videos can be an effective way to teach new skills and knowledge to a large audience. They can be accessed from anywhere and can be paused, rewound, or fast-forwarded as needed. Additionally, training videos can help ensure consistency in the delivery of information.

What topics can be covered in a training video?

Training videos can cover a wide range of topics, from technical skills such as software or equipment use, to soft skills such as communication or leadership. They can also be used to provide safety training, customer service training, or to promote a particular product or service.

How long should a training video be?

The length of a training video will depend on the complexity of the topic and the attention span of the audience. Generally, training videos should be kept to a reasonable length, such as 10-20 minutes, to avoid overwhelming the viewer.

What equipment is needed to produce a training video?

To produce a training video, you will need a camera, microphone, and video editing software. Depending on the complexity of the project, additional equipment such as lighting or a teleprompter may also be needed.

How can I ensure that my training video is effective?

To ensure that your training video is effective, it's important to clearly define the learning objectives and target audience, and to keep the content focused and engaging. Testing the video with a sample audience can also help to identify areas for improvement

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Here are some common mistakes to avoid when making a training video:

Lack of planning: Failing to plan the content and structure of the video can lead to a disorganized and confusing final product. Make sure to develop a detailed plan and script before starting to film.

Poor audio quality: Good audio is essential for a training video, as viewers need to be able to clearly hear the information being presented. Invest in a quality microphone and make sure to record audio in a quiet environment.

Low video quality: Poor video quality can be distracting and make it difficult for viewers to engage with the content. Use high-quality cameras and lighting to ensure that the video is clear and visually appealing.

Overloading the video with information: Trying to cover too much information in one video can lead to information overload and make it difficult for viewers to absorb the content. Keep the video focused on a specific topic or skill and limit the amount of information presented.

Not considering the audience: Failure to consider the target audience can result in a video that is either too basic or too advanced. Make sure to tailor the content and language used to the knowledge level of the viewers.

Poor pacing: A training video that moves too quickly or too slowly can be difficult to follow and lead to viewer disengagement. Make sure to adjust the pacing of the video to ensure that viewers can follow along easily.

Lack of testing: Failure to test the video with a sample audience can lead to issues with the content or delivery that may not be immediately apparent. Test the video with a sample audience and make any necessary adjustments before releasing it to the target audience.

By avoiding these common mistakes, you can create a training video that effectively teaches new skills and knowledge to your target audience.

Instructional videos
Online training
Corporate training videos
Employee training videos
Educational videos
Safety training videos
Customer service training videos
Soft skills training videos
Technical skills training videos


The workflow for video post-production and editing can vary

depending on the project and the specific needs of the production.

FAQ: What are the steps in video Post-Production

Importing footage: The first step is to import the footage into your editing software. This includes transferring the video files from the camera to your computer and organizing them into folders for easy access.

Sorting and selecting footage: Once the footage is imported, the next step is to review and organize the footage. This involves watching all the clips and selecting the best takes to use in the final video. This is also a good time to label and tag clips to make them easier to find later.

Rough cut: With the selected footage, create a rough cut of the video. This involves assembling the clips into a basic sequence that tells the story or conveys the message of the video. It's important to focus on the pacing, flow, and overall structure of the video during this stage.

Fine-tuning: After the rough cut is completed, the next step is to refine the video by making adjustments to the timing, transitions, and audio. This includes adding music, sound effects, and voiceovers as necessary. It's important to pay attention to details such as color correction, lighting, and audio levels to ensure the video looks and sounds its best.

Final cut: Once the video is fine-tuned, it's time to create the final cut. This involves making final adjustments, adding titles, and exporting the video to the desired format.

Post-production: After the final cut is complete, the next step is to complete post-production tasks such as color grading, audio mixing, and adding visual effects as necessary.

Delivery: The final step is to deliver the finished video to the client or intended audience. This may involve uploading the video to a website or social media platform, burning it to a DVD or Blu-ray, or creating a digital file for distribution.


Throughout the entire process, it's important to communicate with the client or team members to ensure the video meets their expectations and aligns with the overall vision for the project.

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A great training video is one that effectively teaches new skills or knowledge to the viewer in an engaging and memorable way. Here are some key elements that can make a training video great:

Clear and Concise Content: A great training video has clear and concise content that is easy for viewers to understand and follow. The information presented should be relevant to the viewer and presented in a logical sequence.

Engaging and Entertaining: A great training video is engaging and entertaining, using a variety of visual and auditory elements to keep viewers interested. Use storytelling, humor, and other techniques to make the video memorable and enjoyable to watch.

High Production Quality: A great training video has high production quality, with professional-level filming, editing, and sound design. A well-produced video can enhance the credibility of the content and make it easier for viewers to focus on the material.

Interactive Elements: A great training video includes interactive elements such as quizzes, exercises, or simulations that allow viewers to apply the concepts they are learning. Interactive elements can help to increase engagement and knowledge retention.

Tailored to the Audience: A great training video is tailored to the needs and preferences of the audience. Consider the knowledge level, learning style, and cultural background of the viewers when creating the video.

Accessible and Available: A great training video is easily accessible and available to viewers. Make sure the video is accessible to people with disabilities and available in multiple formats to suit different learning preferences.

By incorporating these elements, a training video can become a valuable tool for teaching new skills and knowledge in an effective and engaging way.

From Script to Screen: We ProduceEngaging Training Videos

As a professional video production company based in Montreal Quebec, we are constantly adapting to the evolution of technology, We keep a close eye on technology and we are constantly training  editors to guarantee the success of your project.

Our expertise covers all areas of video production,from design to filming and graphic animations to complete post-production.


Studioairms puts at your disposal a creative and multidisciplinary team in order to ensure you a product that meets your needs and fulfills its objectives.


Our commitment is to offer our clients a turnkey service, while respecting their budget.


We have the experience and know-how to make it happen. Do not hesitate to contact us, we will be happy to discuss your needs and see how we can help you achieve your goals.

Contact us today to learn more about our services


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